Featured Item: Carrying Case Kit

It’s that time of year again! The hustle and bustle of making jewelry, packing it up, traveling to shows and setting up your booth or display table. One of the best time-tested ways to travel to shows is with a carrying case full of jewelry trays and tray liners. However, it can take time to find the right case, choose the trays, and then pick out the liners. Our Carrying Case Kit (available for a limited time) takes the guesswork out of shopping for a carrying case and saves you time! Here are the details…

The Case:

The case is our largest water-resistant canvas case that has wheels for easy transportation, a pull-out handle, and space for 17 1″ trays.┬áThe 91-4A is a side-loading case has a dual zipper to make placing trays in the case a breeze. This case also folds down compactly for easy storage.

The Trays & Liners:

Here’s the real time-saving part of the Kit–it comes with (17) of our popular TY-0011-BK 1″ plastic stackable jewelry trays and (17) assorted tray liners. The included inserts are as follows: (2) 96-07 (BK), (2) 96-08 (BK), (2) 96-10 (BK), (2) 96-18 (BK), (2) 96-24 (BK), (2) 96-50 (BK), (2) 93-1 (BK), (2) 92-72E BK, (1) 68-H-BK. All your jewelry needs will be covered with this assortment of liners!

Travel Tip: Worried about your jewelry staying safely in place during travel? Our foam ring liner (item 97-72E) doubles as a protector when placed over your jewelry! Learn all about it in our Jewelry Show Tip video on YouTube!

Happy travels!

jewelry tray liner — Jewelry not included.

July 17, 2014May 2, 2023

Traveling Necklace Busts

When you’re traveling to shows all summer, you need a display that makes traveling and setting up as easy as possible. After all, the less time you spend setting up, the more time you can spend selling. In addition to necklace easels, we have a couple of options for traveling necklace busts that are also great choices for displaying on the road. What travels light, pack nearly flat, and makes your life easer?

The Traveling Necklace Bust!

This bust has a pop-out back.┬á

Packs almost flat for easy traveling.

And it doesn’t stop there. Try a combo traveling bust to display jewelry sets! Showing your customers pairing options in one place is a great way to get a bigger sale.

The traveling necklace bust is also available in several other options, including a tall necklace display.

Need a display with less height? Another fabulous options for traveling is this pop-up necklace display, which packs flat and pops up to create a low profile bust. It works well for choker-style necklaces or thicker beaded necklaces.

What’s your favorite traveling necklace display? Browse more necklace bust options.

July 9, 2014

Necklace Easel Display Style

Necklace easels provide great displays with a lot of ease. (You know, an EASE-l. Get it?) Silly jokes aside, this necklace display is ideal for the summer months when traveling to shows, or for setting up on a jewelry display table where you donÔÇÖt have enough room for busts.

Why are they so great for travel? Well, in addition to being lightweight, easels pack nearly flat, which really helps save on precious space during travel. Easels are the perfect accompaniment for chains, pendant necklaces, and thinly beaded necklaces.

Love to layer? Try a tiered necklace easel to create a beautiful layered look your customers will crave. You can be free to express your display style with necklace easels, as they come in a wide variety of sizes, styles, colors, and textures. What’s your favorite way to use necklace easels?

May 22, 2014May 2, 2023

Hello, Summer!

Spring is nearly over and summer is just around the corner! Our thoughts have been full of summer displays and packaging ideas and our inspiration is coming from our new burlap jewelry display line and the chevron merchandise bags. What lovely items have been your inspiration this year?

The burlap jewelry displays are just dreamyÔÇª a grainy, textured surface speckled with brown and beige makes these displays overflow with charm and character. Deep jewel tones really stand out against this background (weÔÇÖre talking about those purples and greens and blues), although, if weÔÇÖre really being honest, just about any jewelry style will be complemented by the burlap displays. From shabby chic to indie to rustic elegance, these displays will make your style stand out even more.

And those chevron bags? Can we just say y-u-m? If your head isnÔÇÖt spinning with thoughts of summertime fun after looking through these bags, we donÔÇÖt know whatÔÇÖll get you there. They make us think of warm air, picnics on the beach, and juicy slices of watermelon. Each one of these six different colors makes us think of another summer memory. Pair any of the colorful chevron bags with either tissue paper or raffia for a cheerful summer packaging look.

chevron gift bag — Pair with raffia for the perfect summer look!

Let these beautiful burlaps display and chevron merchandise bags inspire your summer displays and packaging, and check out our full inspiration on our Hello Summer board on Pinterest.

May 1, 2014May 2, 2023

Creative Gift Packaging

Packaging the items your customers have just purchased doesnÔÇÖt have to be expensive or complicated! There are a few ways to package that are simple, pretty, and wonÔÇÖt break your budget.

Drawstring Pouches

Pouches are an attractive and inexpensive way to gift wrap almost any small item. There is a lot of room for creativity or special edition packaging since pouches are available in such a wide range of colors and fabrics. Organza might be great for spring, velvet for winter, and a metallic silver or gold for the holidays. You can also keep packaging consistent by always using an organza pouch, but changing the colors depending on the time of year.

Raffia-wrapped Boxes

Cotton-filled boxes wrapped with raffia (or ribbon) are a great way to package! You can easily customize the colors to complement your branding, the season, product promotions and more.

Tissue Paper, Kraft paper, or Newsprint

Another creative gift packaging idea is to wrap your products in either a colorful tissue paper or in newspaper. Like the cotton-filled boxes, this method of packaging is easily accented with raffia of ribbon. Consider using an accent color or two that will match your logo, as this will help you with branding at a minimal cost.

What are some of your favorite creative ways to package?

April 17, 2014

Ring Displays for Wedding Season

ItÔÇÖs springtime, and love is in the air! ItÔÇÖs wedding season, and we know youÔÇÖre putting together some great ring displays. Want to know some of our favorites?

Finger Displays. This type of display is excellent for showing ring sets, or a line of wedding rings or bands. These work well in a showcase or on a jewelry display table, and come with a few options. ThereÔÇÖs the single ring finger display, the double, the five-finger and the 12-finger ring display. The smaller finger displays are best suited for wedding sets, or special engagement rings you want to set apart from the others. The larger displays work very well for displaying different styles of rings or organizing them by cut, carat, or color.

Dual ring finger displays are perfect for wedding sets!

Jewelry Boxes on Risers. This works very well for window displays and creates an elegant, eye-grabbing look that will draw your customers in for another look. Find a riser set and some high-quality jewelry boxes that matches your decor, arrange in your front window and display your rings!

jewelry risers — Jewelry boxes on risers are a great ring display!

Ring Risers. There are risers that are specifically created for rings. They typically have a ring flap, and you place the ring behind this ring flap to keep it secure. This look works well for both window displays and even inside of a showcase.

Slot Displays. This type of display is ideal for use within a showcase and perfect for ┬ádisplaying a line of engagement rings or wedding bands. ┬áThese are typically angled displays, which makes it easier for your customers to view and browse your jewelry. Rings easily slide into the slots on the display, and are easy for you to remove and show to interested customers.

Five slot ring displays are excellent for a line of engagement rings or wedding bands.

Those are a few of our favorites! What are your favorite ways to display rings for wedding season (or any time of the year)?

April 1, 2014

Building a Relationship with Your Customers

building a relationship with customers — Image courtesy of stockimages / FreeDigitalPhotos.net

Building a relationship with your customers is an important part of a business. You can have a great product, but if you don’t have a good relationship with your customers, you’ll have trouble creating brand loyalty. It doesn’t have to be a daunting task to create a genuine relationship with your customers, and here are just a few of the many things you can do.

1. Be friendly (and be genuine). When customers are in your booth or store, don’t ignore them. Welcome them to your space with a kind smile and eye contact. Ask if they are looking for anything in particular, and point out the general layout of your store or booth.

2. Be engaging. You can engage your customers in so many ways in this technological age that this one shouldn’t be too challenging to accomplish. Not only can you engage customers when they are in your store or booth, but you can also be connecting with them online via social media outlets such as Facebook, Twitter, or Instagram, or through email lists. Share your favorite products with them, involve them in your design/creative process, and keep them updated on your products.

3. Be responsive. When you’re creating conversations with your customers, listen to what they are saying. People usually aren’t afraid to tell you what they do and do not like about certain products, and you can use this to meet their needs and create products they won’t be able to resist. Even if it’s hard, listen when they tell you something isn’t working.

Of course, there are so many more things that can be done to improve your business and create a relationship with your customers, but these three B’s of relationship building are a great place to start! What are your favorite ways to connect with your customers?

Cover photo image courtesy of adamr / FreeDigitalPhotos.net

March 3, 2014May 2, 2023

Spring Displays & Packaging

Spring is on the way! We donÔÇÖt know about you, but weÔÇÖre counting down the days until the weather warms up and we can see the ground again. In preparation for springtime days, we are are thinking about spring displays and spring colors.

Pantone’s Fashion Color Report Spring 2014 is a great place to begin. This will help you to see what colors are going to be trending this season, and you can choose what will match your jewelry and style the best. It will also help you highlight your pieces that might be similar to these colors or provide you with design inspiration.

When choosing a color scheme for your displays, don’t go overboard and use ALL the colors. You want your jewelry to be the focus and your displays and props should serve only to bring attention to your jewelry. And when you’re choosing your spring packaging line, remember that packaging is branding. You want to create a look that customers will associate with your store even after they’ve gone home.

We know how many of our customers travel to shows, and one of favorite products for spring is this brand new carrying case! This black aluminum case has a front opening door with a pocket on the inside of the door, a hidden retractable handle, combination locks, and an adjustable divider. Holds up to (12) 1″ trays.

For more color inspiration for this spring, check out our Pinterest Bring in Spring board.

February 10, 2014

Pink + Red + Purple Packaging

With Valentine’s Day this week, we can’t stop dreaming in pink and red and purple–and we haven’t even shared our favorites with you yet! ┬áAlthough Valentine’s Day makes us think of pink, purple, and red jewelry packaging more than the rest of the year, we’re hardly limited to using these colors for just this month! We think these picks are perfect all year around.

PINK PICK: This hot pink glossy tote bag won’t go wrong any time of the year! Pair with tissue paper for a packaging look that begs to be remembered.

RED: This heart-shaped necklace box couldn’t be better for a romantic gift any time of the year! It’s perfect for that elegant pendant you’re displaying. Simply place the pendant in the center of the insert, secure the chain with the tabs, and place any excess chain in the bottom of the box. Nothing says “love” better than a heart-shaped box.

PURPLE: It’s hard to pick our favorite purple product, but we’re going to have to go with our lavender flora satin ribbon. Tie a bow on top of any package with this help of this 5/8″ wide satin ribbon.

Image courtesy of mistermong / FreeDigitalPhotos.net

December 15, 2013May 2, 2023

Day Four: Glass-top Gem Box

12 Days of Deals: Day Four

Glass-top Gem Box

The details: Get this box for only $1.98 today! (Regularly $2.85.)┬áThis great┬áGlass-top gemstone box can be placed flat in your case or just fold out the easel and stand the box up for an eye-catching display! Box comes with two sided foam in black and white allowing you to select the optimal color for your gemstones. Measures 2 7/8′ x 2 1/4″ x 5/8″. Also fits into item 96-T1 for a complete display.

Shop Glass-top Gem Box here!